Day by day people are getting more health conscious about what they eat and what they drink. Here in Malaysia, people are getting equally concerned about the quality of water they are consuming as most of the time they seem to be getting brown, murky water flowing down their taps. To solve this problem, more and more Malaysians are resorting to fixing water filters at their homes and at offices.

There are many water filter brands in the market today such as Smart, Diamond, Nesh, Elken, Amway and many others but unfortunately some of these filters are too expensive for an average Malaysian. Research has shown that only 23.8% of Malaysian household earning an income of more than RM3,000 could afford these filters. Those who are in the lower income group below RM3,000 are unable to afford, resulting in them going over to water machines to buy clear, good water.

Water vending business in Malaysia began in the early 2000's and it experienced tremendous growth in 2004 when water machines began mushrooming almost everywhere in the Klang Valley. People started realising that buying water at these water machines was cheaper than installing their own filters which could cost up to 20sen per litre, which translated could come up to RM20 per month for an average family.

Most Malaysians found this to be much cheaper than having their own water filter which could easily cost thousands and pay hundreds Ringgit of maintenance every year. Before long, water vending machines became a trend in developed countries like Malaysia.